Ahead of the curve and thriving, Medicus Shoes is client-centric, diversified, bold and brave, yet first and foremost, inventors of the future. We understand the infinite game of business, and that there is no finish line.
Synchronizing cutting-edge digital, dynamic marketing, and customer experiences, Medicus Shoes is the expert in best product selection for considered distribution channels.
Medicus Shoes operates as both a wholesale and retail business, utilizing its own E-commerce platform. Our company boasts a dedicated sales team that covers all territories, with agents and showrooms strategically located.
House accounts are overseen by our Head Office, and the Brand Manager directly handles their management. The responsibility of selling the brand will be divided among several individuals. Agents will report to the Brand Manager, while the E-commerce Manager will handle the management of our online platform. Additionally, the Brand Manager will be responsible for overseeing the retail stores within our organization.
Medicus Shoes is dedicated to satisfying its loyal customer base, and further, playing the best role of managing, marketing, and distributing the brand in its responsible, commercial, consumer-driven manner and collaborating with retail partners in a way which transcends the brand’s ideals and values.
We have re-shaped, adapted, flexed, massaged, and modernized the brand messages we have built in the past through our footwear portfolio, to add building blocks to an already passionately-constructed business. The present holds its own dynamic, which is being navigated through with understanding, poise, and reasonable & responsible business motion.
It is all about the future, in which we are invested in maintaining and growing in the Southern African market-space, and are committed to driving brands towards growth prospects & targets. We know, we believe and we trust that presenting our retailers with a 360 brand offering is the next step to our future growth.
In e-commerce, our goal is to drive traffic to our online store by promoting both new and core products. We integrate social media and blog content with the website to maximize the impact of promotions and campaigns.
Our digital marketing strategy focuses on building brand awareness and driving engagement. Through monthly digital mailers, we highlight key styles, campaigns, and launches to keep consumers informed and connected. We prioritize social media platforms like Facebook, Instagram, and Twitter to showcase new arrivals, seasonal styles, and create a dynamic online community.
Influencer marketing is key, as we partner with local, style-forward individuals who set trends and connect with their communities. By focusing on relevance over reach, we deliver authentic, relatable content that resonates with our audience.
